A Diversity, Equity & Inclusion Program

Consulting For Change

A Diversity, Equity & Inclusion Program

Consulting For Change

Why consulting for change

We believe in using our platform to make
positive change in our industry. To do so, we’re offering consulting to help support Black-owned skincare brands.

Why consulting for change

We believe in using our platform to make positive change in our industry. To do so, we’re offering consulting to help support Black-owned skincare brands.

Business & Finance Strategy

How your business plans to grow (general strategy, financial modeling, fundraising advice)

Brand & Design Strategy

How your business presents itself (brand audit and strategy, design direction, copy and voice, social media)

Skincare Expertise & Feedback

How your product resonates (esthetician input and feedback)

Marketing Strategy

How your customers hear about you (digital marketing, brand marketing, partnerships, public relations and communications)

Supply Chain & Operations Strategy

How your business is organized (procurement, supply chain, operational systems)

People & Talent Strategy

How your business cultivates people (hiring, culture, learning, performance management)

01

How We Can Help

For selected brands, we’ll build out a consulting package that taps the collective knowledge and experience of the Heyday team to boost your business along its journey.

This program is an important complement to The 15% Pledge which we signed. While that addresses on-shelf representation, we believe in the power that uplifting entrepreneurs can have in being represented on shelves well beyond our own.

02

How To Apply

Whether you’re an earlier stage idea looking to make your mark or a growing company looking to take things to the next level, we welcome any independent, Black-owned skincare brand to apply.

Applications for our program are now open below.

Apply Here